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New Around the World: Grupo Frontera Adds ‘Di Que Si’ to Global Charts

todayMarch 3, 2023

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No song debuts in the top 50 of the March 4-dated Billboard Global 200 or Billboard Global Excl. U.S. charts, but that doesn’t mean there aren’t significant new entries. Grupo Frontera, the regional Mexican group with a fast-growing roster of global hits, arrives on both rankings with “Di Que Si,” alongside Grupo Marca Registrada.

The new duet hits the Global 200 at No. 152 and the Global Excl. U.S. chart at No. 190. At first look, a Spanish-language title with primary impact on Billboard’s regional Mexican charts might be expected to debut higher on the Global Excl. U.S. ranking than on the Global 200. But all four of Grupo Frontera’s currently charting global hits are higher on the Global 200. “Bebe Dame,” with Fuerza Regida, is No. 28 on the latter chart and No. 34 on the former. “Que Vuelvas,” with Carin León, is Nos. 40 and 48, respectively. And “No Se Va” stands at Nos. 101 and 111.

While Grupo Frontera makes regional Mexican music, its members hail from McAllen, Texas, as second-or-third-generation Mexican-American immigrants. The band’s success is one example of many in the genre finding major success in America, specifically through Texas and other western states. Eslabon Armando, Gerardo Ortiz and Grupo Firme are some of the other U.S.-based acts topping the regional Mexican charts.

“Di Que Si” arrives with 14.5 million streams in the week ending Feb. 23, according to Luminate. That breaks down to 4.6 million in the U.S. and 9.9 million outside, or 32% and 68%, respectively. That is slightly above the band’s other chart hits, all between 26-30% of domestic streams. The group’s new debut climbs to No. 11 on the Mexico Songs chart, while its three other charting hits land at Nos. 3, 5 and 13 on the survey

Grupo Frontera’s growing global presence kicked off with the debut of “No Se Va” hitting both charts in October. “Que Vuelvas” and “Bebe Dame” arrived in January, ahead of “Di Que Si.” These songs are part of a larger profile of regional Mexican acts populating both lists, with Natanael Cano, Peso Pluma and Chino Pacas, among others, also scoring recent debuts.

On the March 4-dated global charts, 10 regional Mexican tracks appear on both rankings, marking a 5% share of all titles. Six months ago, on the Sept. 3, 2022-dated Global 200, there were five. A year ago (March 5), there was one.

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todayMarch 3, 2023

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